The real test for Apple is the new 5G iPhones due later this year.
According to data from Zhitong Finance a few days ago, the domestic sales of iPhone mobile phones in March were 2.5 million, an increase of 416% compared with February.
According to China’s Ministry of Industry and Information Technology, total mobile phone sales in March rose 241 percent from February to 21.8 million units, though they were still down 23 percent from the previous year. Among them, the sales volume of 5G mobile phones was 6.2 million, accounting for 27% of all mobile phone sales, an increase of 161% month-on-month. Overall, Android phones accounted for 88 percent of China’s smartphone market in March, down from 92 percent in February.
Barclays analyst Tim Long said Apple’s iPhone sales in China fell 4.4% year-on-year through March, slightly better than he expected. Perhaps because of this, Long maintains an “Equal to Market” rating and a $268 price target on Apple stock. As of the close of U.S. stocks on Monday, Apple’s stock price rose 1.96% to $273.25.
In Long’s view, the real test Apple needs to face is the new 5G version of the iPhone to be released later this year. He said that Apple is expected to release a new 5G version of the iPhone later this year, so it has started promotions in the Chinese market to boost sales, and the price of the iPhone has been reduced to 30% or 20% off the original price.
According to media reports, Apple will redesign the new 5G version of the iPhone, mainly in the middle frame. Apple may draw on the flat concept of the current iPad Pro to create a new stainless steel frame instead of the current rounded style with a curved shape. . Another change is that the new iPhone is likely to shrink the bangs, and Apple is currently removing the bangs that hide the originals such as proactive and Face ID at the top of the front for research and technical preparations.
On the back of the phone, the back of the new iPhone Pro series will use three cameras and a 3D LiDAR radar scanner will be added. The screen size of the iPhone Pro Max series will become larger, exceeding 6.5 inches.
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